Category: Electrician

Leveraging Your Chamber of Commerce For Better Business

While most service businesses operate in the consumer space, business to business networking is an important part of small business operation. If you haven’t taken the time to network with your local chamber of commerce, you may be missing out on connections that can have a strong influence on your bottom line. Getting to know...

employee-mistake

Employee Discipline: What To Do When Your Employees Screw Up

In an ideal world, your employees wouldn’t make mistakes. They’d do their jobs well, they’d keep you in the loop, and they’d respect your customers. They’d let you know the moment something breaks or goes wrong, and they’d put their job first. Real employees, however, aren’t perfect. They screw up, they lie, they get angry,...

letter

Customer Feedback: The Best Methods of Customer Interaction For Your Service Business

Revenue, customer retention, and customer acquisition rates are three great measurements of how your business performs, but those numbers can’t tell you how your business should change if they’re not where you want them to be. The backbone to any service business is customer satisfaction, and the best way to understand what your current and...

Contractor Website

Why You Need a Professionally Managed Contractor Website

*Note: this is a guest post from ContractorWeb.net. ContractorWeb.net designs and builds websites for contractors.   These days, many people within your inner circle are tech-savy. From smartphones to tablets to social media platforms to apps, we live in a tech-savvy world. But that doesn’t make us all programmers, coders, app developers, and website designers. Let’s take...

responsive-website-design-for-plumbers-contractor-dynamics

7 Ways to Get More Leads From Your Website

*Note: this is a guest post from Contractor Dynamics. Contractor Dynamics builds lead generating websites for contractors.   Do you have a website, but you’re not getting as many leads from it as you were hoping for? There are several ways you can improve your site to enjoy more lead generation, and from those leads get...

Digital Invoice

Your Customers Want Electronic Invoices

You’ve been handwriting estimates and invoices for years; it’s been getting the job done well before the prevalence of smartphones. But simply getting the job done is not enough anymore. Are you wasting precious time, making mistakes, and disappointing customers? Learn why handwritten invoices simply don’t cut it in today’s digital world. All-in-one business management...

employee or contractor

1099 or W2? The Difference Between Contractors And Employees Is More Costly Than You Think

The difference between a contractor and an employee isn’t negligible. It’s tempting as a small business owner to reduce your payroll expenses and tax liabilities as much as possible, but employee misclassification is a serious crime. Misclassifying your employees could cost you thousands in penalties and FICA back-taxes. In some situations, though, you really do...

square payments

How Square Mobile Payments Can Make Your Life Easier

Sixty-nine percent of Americans carry less than $50 in cash, and thirty-eight percent don’t write checks, which can make it hard to take payments on site. When you’re reliant on invoices and phone calls to collect payments, it’s easy for things to fall through the cracks, and the way the demographics skew, it looks like...

Background Checks

Background Checks are Critical – But Are You Performing Them Legally?

We all want reliable employees. We want people who show up on time, who know how to do their jobs, who enjoy the work they do, and who keep our customers happy. For service businesses, field workers are often unsupervised and interacting with customers. Every time your team member steps into a customer’s home can...

Local PPC Radius Targeting

Local Google Search Ads Can Grow Your Small Service Business – Step by Step Guide

*Note – this is a Guest Post from Roger Parent at Digital Position, a PPC management agency.   Talk to larger businesses about Google Adwords or any PPC (Pay Per Click) marketing and they’ll start gloating about their results. Speak to a small local business owner and you continuously hear “PPC doesn’t work!” Why does it...