Category: Building a Business

The Most Common Marketing Mistakes Made by Painters

Marketing is critical for paint contractors, and it must be looked at that way to have a secure (and profitable) future. Don’t get it wrong, painters are great at transforming houses and businesses. It’s not uncommon for one of their least favorite parts of the business is having to market painting services. To help break...

Contractor Marketing in Hospitality: It’s all about their guests’ experience

The hospitality industry can be a consistent source of income for contractors who take the time to embrace it. Hotels and motels have one goal: taking care of their guests, in part by making sure their environment is an inviting one. This goes hand in hand with contractor marketing since the rooms and public areas...

Electrician Installing Wall Socket

How Electricians Can WIN with Property Managers

There is a lot of advice on starting an electrician marketing program, but trying to gain new business isn’t always the easiest task an electrician can take on. At the same time, property managers are constantly in need of help on the properties they manage. And, they love to have good contractors in their arsenal...

HVAC Lead Generation: Turning Neighbors Into Profits

Going from one job to the next, providing a solution that today’s world demands. This is one thing that HVAC professionals have in common. But what if you could take one job and turn it into many more? The opportunity is out there, if you embrace it, to take HVAC lead generation to the next...

What to Know as Angie’s List and Home Advisor Merge

On May 1, 2017, the parent company of Home Advisor, IAC, and Angie’s List announced they had reached terms to combine Angie’s List with Home Advisor in a $500 million deal to create a new company called ANGI Homeservices Inc. In making the announcement, IAC was quick to share their plans to maintain the two...

QuickBooks Online

QuickBooks Online vs Desktop

Note: This article provides a quick comparison, but for a more detailed review and information on which version of QuickBooks is right for you, see our ultimate guide to QuickBooks Online vs. Desktop. You need accounting software, yet you are plagued with the anxiety of choice. Do a quick online search, and you find that a particularly...

service pricing

Are You Charging The Right Amount For Your Service?

One the biggest dilemmas that business owners face is, “How much do I charge for my service or product?” Even companies that have survived the three-year ‘do or die’ pinch continue to struggle with how to adjust the prices and at what rate. With the advent of what Forbes Magazine dubbed the ‘millennial startup revolution,’ endless...

angies list, homeadvisor, thumbtack, yelp

Comparing Angie’s List, Home Advisor, Thumbtack, and Yelp for Service Contractors

Over the last decade, a new wave of consumer-driven agencies such as Angie’s List, Home Advisor, Yelp, and Thumbtack have popped up across the Internet. Their sole existence is to match a consumer with the right service contractor that provides a service or product he or she needs. Although the concept is simple, don’t look for...