FieldPulse Academy

The Most Common Marketing Mistakes Made by Painters

Marketing is critical for paint contractors, and it must be looked at that way to have a secure (and profitable) future. Don’t get it wrong, painters are great at transforming houses and businesses. It’s not uncommon for one of their least favorite parts of the business is having to market painting services. To help break...

Contractor Marketing in Hospitality: It’s all about their guests’ experience

The hospitality industry can be a consistent source of income for contractors who take the time to embrace it. Hotels and motels have one goal: taking care of their guests, in part by making sure their environment is an inviting one. This goes hand in hand with contractor marketing since the rooms and public areas...

Electrician Installing Wall Socket

How Electricians Can WIN with Property Managers

There is a lot of advice on starting an electrician marketing program, but trying to gain new business isn’t always the easiest task an electrician can take on. At the same time, property managers are constantly in need of help on the properties they manage. And, they love to have good contractors in their arsenal...

HVAC Lead Generation: Turning Neighbors Into Profits

Going from one job to the next, providing a solution that today’s world demands. This is one thing that HVAC professionals have in common. But what if you could take one job and turn it into many more? The opportunity is out there, if you embrace it, to take HVAC lead generation to the next...

QuickBooks Online

QuickBooks Online vs Desktop

Note: This article provides a quick comparison, but for a more detailed review and information on which version of QuickBooks is right for you, see our ultimate guide to QuickBooks Online vs. Desktop. You need accounting software, yet you are plagued with the anxiety of choice. Do a quick online search, and you find that a particularly...

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4 Marketing Tactics To Drive More Leads This Spring

Easy Spring Lead Generation Ideas For Home Improvement Contractors In the majority of the country, the start of spring marks the busiest time of the year for home improvement projects. For many contractors, the effectiveness of their spring lead generation efforts can mean the difference between a good, great, or record year. While spring officially...

Contractor on the phone

Telephone Etiquette for Contractors in a New World

A little over a year ago, Forbes released a report on JP Morgan Chase’s offer to eliminate voicemail for their estimated 250,000 employees located at 5600+ branches across the country. Who took the offer? Roughly two-thirds of the personnel. Dig a little deeper, and you’ll find that 47% of their workforce is age 35 and younger....