FieldPulse Academy

HVAC Lead Generation: Turning Neighbors Into Profits

Going from one job to the next, providing a solution that today’s world demands. This is one thing that HVAC professionals have in common. But what if you could take one job and turn it into many more? The opportunity is out there, if you embrace it, to take HVAC lead generation to the next...

What to Know as Angie’s List and Home Advisor Merge

On May 1, 2017, the parent company of Home Advisor, IAC, and Angie’s List announced they had reached terms to combine Angie’s List with Home Advisor in a $500 million deal to create a new company called ANGI Homeservices Inc. In making the announcement, IAC was quick to share their plans to maintain the two...

QuickBooks Online

QuickBooks Online vs Desktop

Note: This article provides a quick comparison, but for a more detailed review and information on which version of QuickBooks is right for you, see our ultimate guide to QuickBooks Online vs. Desktop. You need accounting software, yet you are plagued with the anxiety of choice. Do a quick online search, and you find that a particularly...

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4 Marketing Tactics To Drive More Leads This Spring

Easy Spring Lead Generation Ideas For Home Improvement Contractors In the majority of the country, the start of spring marks the busiest time of the year for home improvement projects. For many contractors, the effectiveness of their spring lead generation efforts can mean the difference between a good, great, or record year. While spring officially...

Contractor on the phone

Telephone Etiquette for Contractors in a New World

A little over a year ago, Forbes released a report on JP Morgan Chase’s offer to eliminate voicemail for their estimated 250,000 employees located at 5600+ branches across the country. Who took the offer? Roughly two-thirds of the personnel. Dig a little deeper, and you’ll find that 47% of their workforce is age 35 and younger....

Waiting for phone

Following Up: The Only Way to Close the Deal

“I thought they were going with another contractor.” “I didn’t think they were ready to commit to the job.” “I figured they felt that our rates were too high for them.” “I didn’t feel like it was appropriate to pressure them into the sale.” “They’ll call me when they’re ready for me to start.”  ...